The playbook
What agencies charge thousands a month to set up, broken down so you can do it yourself, a piece at a time.
May 21, 2026 · 7 min read
Google's biggest search overhaul in 25 years rolled out at I/O 2026. Here is what it means for local service pros, and why ditching your website right now would be the worst possible move.
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May 12, 2026 · 7 min read
A walk-through of the current setup flow, including video verification (which has mostly replaced the old postcard method).
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April 20, 2026 · 6 min read
If you have a website but the phone is not ringing from it, one of these is almost always why.
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April 17, 2026 · 6 min read
If most of your business comes from word of mouth, here is why it still pays to be on Google.
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